Welcome to another episode of Her Business is Our Business where we, Gayathri and Aparna, look at Women Entrepreneurship beyond funding – sharing expertise, experiences and tools to grow your business.
With the new year just around, we address a topic that is overdone yet critical to both our personal life and the business, Goal Setting.
In this episode, we delve deeper into the concept of Goal setting (with focus on long term goals), starting with the need to set a goal to the process of doing this.
We explain how to use the SMART rubric along with a few examples for each segment. In the end, we also discuss how to create a conducive environment to help accomplish your goals.
So, are you ready to make 2021 your year?
Why should you set a goal?
Acts as a guide for the next year
Gives you, your business and your team a direction to work towards
Help you measure your performance
Urges us to keep it real and stay energised
It is essential to identify your long term and ensure that your short term goals feed into it
A Good goal is relevant, important, and gives you satisfaction
S - Specific
M - Measurable
A - Achievable
R - Relevant
T - Time bound
Distinguish between goal you have to do and actions that you want to do
In the end, it is not enough to set the goal but also to build an environment to achieve the goal